30 May 2020

What Branded Searches Should Mean to Your Company

Building a brand identity is necessary to create customer loyalty and increase your bottom line. Without it, you are not going to make nearly the profits you want – and your company will remain unheard of to many people. By measuring the branded searches – searches that use either your company or product name – […]
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30 May 2020

Using PPC’s to Get Traffic

Most everyone knows that PPC can cost you a lot of money if you are not careful with it. People often find that their budget gets eaten up quickly if their SEM campaign is not watched very closely. Of course, this is often due to targeting the wrong keywords and not setting it up right […]
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29 May 2020

More about Watching Your Brand Searches

Watching searches can reveal a lot about the success of your online branding efforts. It can tell you about the strength of your branding strategies and you can discover where you need to double your efforts in those weak areas. Another important way to use brand searches is to find out how your main competitors […]
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29 May 2020

Some Advantages of Using PPC

PPC has turned off some people due to the early lack of success that they had with it. They did not understand many of the issues related with how to set it up, choosing keywords and running it. Here are some reasons why you may want to go back and consider it again as part […]
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