18 Nov 2020

Content for SEO – General Best Practices, Part I

Here are some guidelines to keep in mind when writing content for your SEO friendly website. The Variety of Your content should… Attract varied external links. These should be relevant and high quality links Be engaging Expand the diversity of keywords Paragraph length is another element to look out for. It should be: Succinct, short, […]
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8 Nov 2020

The Inside Scoop: Keyword Prominence & Proximity, Partie Deux

The Inside Scoop, Partie Un, continued… Now that you’ve earned your diploma in keyword density and frequency, brace yourself for what will distinguish you from the rest of the competition. Here are two more strategies to factor into other SEO techniques: Keyword Prominence: How close to the beginning of a sentence, h tag, meta description […]
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5 Nov 2020

Part 1: The Common Misconceptions of SEO

For those who aren’t veterans in the whole science of SEO (search engine optimization), there are quite a few misconceptions the general audience has about it. To clear up any confusion, here are some of the basics of SEO, how it can help your website, and what you can expect in return. Misconception #1: Once […]
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