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Phoenix Technologies
Baytech Strengthens Phoenix Technologies’ Brand
Introduction
Phoenix Technologies is a firmware production company that has been at the forefront of Silicon Valley’s technology industry. A new website was needed to be able to provide visitors with clear information about their products and services, as well as to strengthen its brand.
Challenges
The website’s redesign by Baytech gave it a new and stunning intuitive design that was in alignment with the expansion process of Phoenix’s corporate branding. It provided a fresh and cutting-edge personality that communicated the company’s strengths and solutions, as well as serving as a base for all future marketing efforts.
Results
Immediately after the redesign, Phoenix witnessed an increase in online interest and conversions and improved brand awareness.