25 Apr 2020
Web 2.0 – The New Hype
Web 2.0 is the latest buzz-phrase going around the Internet. Just about everyone has heard the phrase “Web 2.0,” but what is it exactly? Web 2.0 refers to interactive web design and web development. This includes social networking sites, interactive websites, blogs, user-generated content, and more – just to name a few. This is in stark […]
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24 Apr 2020
Web Development and Design: The Creative Process
The process of beginning a website development project is a complex one, and it begins with a little bit of brainstorming. Before brainstorming begins, however, it’s important for a web design and development team to do a few preliminary things. First, a web development team should consider things such as the audience, goals, competition, and […]
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23 Apr 2020
What’s Your Unique Value Proposition?
The Internet is an extraordinarily fast paced environment. Consumers can simply Google what they want and make a decision about a company in no time at all. As Malcolm Gladwell explained in his book Blink, we make snap judgments about people – and companies – very quickly. What does this mean for you and your web […]
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22 Apr 2020
Diagnosing Architecture Issues
Unfortunately, one of the most commonly overlooked facets of web development is the sitemap. Poorly designed site architecture can provide a number of issues when it comes to web design, and the most common – and deadly, from a marketing standpoint – of those consequences is taking a hit in search rankings. To understand how […]
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